In
South Africa the metered taxi is playing
an increasingly important role in today’s
urban lifestyle. Taxi cab advertising
is an exciting, compelling and powerful
format - perfect opportunity to
target audiences who do not have time
to consume traditional media.
These metered taxis are currently extremely
busy servicing South Africa’s
major airports, hotels, businesses,
shopping centres, social events, sporting
events, bars and restaurants. What better
what to reach those consumers and target
audience’s who regularly spend
time out of home?
With World Soccer World Cup 2010 is around
the corner and with the development of
the Gautrain, taxi cab media is rapidly
becoming one of the fastest growing outdoor
signage mediums around!
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